Elvira Arul

Singer, Songwriter

Malaysia

Fresh off her big Broadway debut playing Effie White (the role made famous by Jennifer Holiday back in 1981) in the Asian production of Dreamgirls at the Malaysian National Theatre, not forgetting her win at the Voize Independent Music Awards, VIMA 2010’s Best Female Vocalist (overall) Elvira, is as they say “a lady with a voice like no other”. While soulful best describes her, this bubbly lass comes with a lethal combination of the 5Ps – power, passion, pizzazz, personality and panache. Comfortable sharing the stage with local living legends such as Lewis Pragasam, Andy Peterson, and Ricky Omar to name a few, she has also been featured on a host of award-winning radio and television commercials, not to mention regional advertising campaigns. Somewhere along the way she even found herself backing some of the most sought after local artistes of the industry such as Sheila Majid, Jaclyn Victor, and M. Nasir.
Releasing her debut single Simple Love early in 2009, she was pleasantly surprised when it was picked up by a few stations, noting especially Mix.fm – where it went on to peak in at No.5 on the Top 20! Her first music video has been playing, since it’s debut, regularly on Astro’s Hitz.tv too!